RiseMagazine | Sarasota

The Premier Lifestyle Magazine of Florida's Black Communities

City Launches Emergency Notification System

The City of Sarasota has a new system in place to contact residents and business owners directly via landline, cellular telephone, SMS text message, or e-mail in cases of emergency notification. The Rapid Notify system will enable Sarasota city officials to contact residents with ongoing information in the event of an important or emergency situation. Sarasota will be utilizing Rapid Notify’s geographic mapping capability to send targeted alerts based on location and proximity to emergency situations.

The use of this technology enables the City of Sarasota to contact a large number of residents in a very short period of time. The Rapid Notify system has proven worthwhile in providing critical emergency information during events such as hurricanes, flooding, other severe weather occurrences and water service outages in other communities throughout the country. Currently the system utilizes commercial phone data to contact residents. Residents who have terminated their land line and only use a cellular phone might not be included in the calling list.

Rapid Notify provides us with the advanced communication tools we need to communicate quickly and easily with our citizens,” said Mitt Tidwell, City of Sarasota, Director of Utilities. “The system enables us to prepare messages for use before, during and after events which frees up valuable resources in the event of an emergency situation.”

Residents can sign up to receive emergency alert notifications at the online community self-registration portal [CLICK HERE]. The sign up for Rapid Notify is free, however you may be charged by your cell phone provider for incoming calls and/or data.

For more information contact:
Mitt Tidwell, Utilities Director: 365-2200 ext. 6210.

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